Climate literacy is low across the U.S., and where there are great examples of climate action in the San Francisco Bay Area, there exists a different narrative on a national level. Educators, scientists, and practitioners, like those in attendance at the latest BayCLIC workshop, face these and other barriers when broaching topics of climate change. Yet, the 70 participants at Dig Deep into Extreme Events were undeterred in their efforts to learn how to best communicate the ecological and social implications of extreme climate and weather events. It was a proud moment realizing our workshop had provided useful guidelines for communicating these extreme occurrences.
Participants were given steps on how to best connect their audiences to the information, starting with framing the message around values proven to resonate across demographics. Research from the FrameWorks Institute found two values that connect with most people are preparedness and responsible management. When calling on the shared value of preparedness, discuss the possible impacts of extreme events and how preparation for these risks can limit their negative impacts. It is particularly effective to frame the risks of extreme events around the health and well-being of the people and places we cherish. The second value, responsible management, addresses how practical actions can safeguard natural resources and places. These proactive actions can benefit future generations in addition to current ones. Finally, as acknowledged by one of our speakers Mike Moran of East Bay Regional Park District, changing perspectives on climate impacts and framing them in ways that are optimistic and fun can empower many people to act.
After peaking interest and gaining the trust of the audience, begin explaining the causes, impacts, and consequences of climate change. As Adam Ratner, Guest Experience Manager at The Marine Mammal Center, described, the key to making your point about climate change is to start at the very beginning—like how burning fossil fuels emits carbon dioxide (CO2)—and explain each step from there. The National Network for Ocean and Climate Change Interpretation (NNOCCI) calls this process the “explanatory chain.” When connecting the dots between climate change and extreme events, focus on what is known rather than uncertainty. Use a phrase like “climate change is making torrential downpours like the one we are experiencing now more severe and frequent.” When confidently stating that climate change contributes to extreme weather events overall, the link between the two is more convincing than focusing on the inconclusive findings for a specific event To help the audience follow the explanatory chain, employ metaphors and analogies like the heat-trapping blanket and regular vs. rampant CO2. I encourage you to look at the website climateinterpreter.org and search the phrases “heat-trapping blanket” and “rampant CO2” for more information.
The primary goal of climate change communication is to engage your audience with the solutions presented at the conclusion of your explanatory chain. It may seem that piecing together the narrative around climate change is the end goal , but as we learned from Adam in the solutions messaging activity, it is not! We may think that the process of climate change is important to know and retain, and while that is true, ending with actions that can be taken to limit the risks of extreme events gives your audience motivation to retain the information and to act on it, avoiding fatalism. So, offer audiences community solutions. Solutions can include supporting bike-share programs, encouraging workplaces to install LED lightbulbs, or even talking with others about climate change. I hope that I’ve given you a few helpful tips for doing that.
Other resources on climate communication can be found on BayCLIC’s Local Climate Science Database at bayclic.org. I recommend reading the report “How to Talk about Climate Change and the Ocean” by FrameWorks Institute; the “Uncertainty Handbook” by Climate Outreach; and the various resources on climateinterpreter.org.
After a successful first workshop on ocean acidification (see the highlights in the Conservancy’s E-venture article), the workshop series by BayCLIC is evolving from water to land. The second workshop, Dig Deep into Extreme Events, will cover extreme climate and weather events like droughts and wildfires. Tapping into our network of organizations that help steward and cultivate our natural resources, we have partnered with East Bay Regional Park District and the San Francisco Chapter of the Sierra Club to hold the event. We are excited to create a space for educators and scientists to learn about climate-related extreme events in the Bay Area, witness best practices for speaking on this topic, and brainstorm how to discuss solutions. Dig Deep into Extreme Events will be held at Temescal Beach House (6500 Broadway, Oakland 94168) on December 7, 2017 from 9:30-1:30 PM.
The Science and Education Communities Come Together to Discuss Extreme Events
In light of the recent extreme events in the Bay Area and globally, we want to be sensitive in approaching this topic. At the same time, we know that climate educators are facing questions about the role of climate change in extreme events. Our workshop will equip them with research and speaking points for answering these questions. As you will see, we have gathered an impressive group of speakers with various areas of expertise to provide more resources. First, we have Minda Berbeco, the San Francisco Bay Area Chapter Director of the Sierra Club, opening the workshop with a fascinating presentation on climate science and extreme events risks in the region. Minda brings with her a background in environmental education to make her a great person to talk about the importance of science and education collaborations.
Photo credit: Minda Berbeco
We’ll Discuss What They Are,
Next, a notable group of local researchers will give flash talks explaining extreme events occurring in Central and Northern California. Ever wonder how scientists can determine future projections of extreme events? Senior Scientist, Dr. Michael Wehner of Lawrence Berkeley National Laboratories, can tell us how. He is the go-to person for extreme event attribution and future projection modeling. Participants will hear what he has to say about climate change and the future of the Sierra Nevada watershed that provides water to the Bay Area.
Why They Matter,
After learning the science behind extreme climate and weather events, we will discuss why they are of concern, particularly to our parks colleagues. In East Bay Regional Parks District, interpretive staff members use invasive plant removal as an opportunity to talk about climate change with volunteers. From the Golden Gate National Recreation Area, Rangers Roxi Farwell and Aracely Montero will demonstrate how to discuss social impacts of extreme events as they do in their Climate Without Borders program. As research has shown, place-based climate information that draws on common values like protecting well-being is part of effectively communicating climate change. We’ll be sure to cover this and other communication strategies in our workshop.
And What We Can Do
Finally, we’ll leave attendees with a framework to help them create solutions messages for their audiences with examples of successful community- level actions that they can help promote in the Bay Area. Providing solutions is an important part of climate messaging in order for audiences to feel empowered in addressing the issue. BayCLIC member and seasoned climate communications expert at the Marine Mammal Center, Adam Ratner will lead us through an exercise on solutions messaging.
We also want to help the educators and scientists in attendance bring back what they learned from the workshops to their home institutions. A portion of our workshop will be dedicated to supporting attendees in thinking through the next steps they need to take talk more about climate change in their work and encourage them to consider collaborations with their peers in attendance to make this happen.
This workshop series aims to be a catalyst for more cross collaboration between scientists and educators since we know that we cannot do the important work of promoting climate literacy without one another. For more information about the workshop or to RSVP, please visit bayclic.org. If you have any questions or concerns, contact Maria Eller at email@example.com.
The Institute at the Golden Gate is excited to introduce you to the Fellowship for Emerging Leaders Class of 2017! Gabriela and Maria joined our team last week and are already working hard on their respective projects. We've asked both of them to share a little bit about themselves and discuss why they wanted to participate in our Fellowship for Emerging Leaders. Keep an eye on our blog for updates from them about their projects.
Gabriela Estrada, Urban Fellow
My interest in the kind of work that this fellowship offers originally arose from many instances where I did not see inclusivity being the norm. It grew from my observations of different spaces not allowing for everyone’s needs to be met. This lack of inclusivity, I noticed, was especially present in the environmental realm and underprivileged communities. However, I was never quite sure how to go about approaching these situations and spaces. It took different mindful spaces, different mentors and their guidance to make me realize that I could become a positive change maker. It was through my development in this area that I was determined to take the knowledge I gained in order to create positive inclusive change in the community. As a result, I knew that after graduating college, I wanted a career where people’s needs were being met regardless of their socio-economic condition.
Due to this, applying to the urban fellowship was in many ways an interesting mental process. I could not believe that a lot of the pivotal points that I hoped my new career interests would include, could be so present. This fellowship offered the opportunity to actively take an inclusive approach to very human needs with the aim of creating solutions for the homeless population who are down on their luck. Through the application and interview process I found myself more and more invested and eager to see what direction this project would take.
During my time here, I hope to be able to complete the project successfully and make a positive impact in the community through the work that I do. I hope that my blind idealism will carry me through this project and that by the end I will have something tangible that will go beyond a simple idea of equity in the parks system. Additionally, through the length of the fellowship, I look forward to the wonderful professional development opportunities and people that I will meet and learn from.
Maria Eller, Climate Education Fellow
When I visited San Francisco for the first time, I was dumbstruck by the fog. “Look at those low, fast-moving clouds,” I exclaimed before someone explained to me what it was. The fog was as awe-inspiring to me as the Golden Gate Bridge is for others. You see, I lived in Arizona for most of my life- a native of the Sonoran Desert. I am familiar with cacti, monsoon storms, and summer days where the temperature reaches 110+ degrees. The Grand Canyon was the beloved national park of the area and my favorite place to hike with my family. Perhaps from such time outdoors and my family’s value of nature, I developed a growing passion for conservation and education. This led me to study sustainability and work in environmental education at Arizona State University. Yet, as I was approaching graduation, I was overwhelmed by the possible careers that my sustainability degree opened to me. What I was certain of was my desire to be positioned around a diversity of work while making a tangible difference.
Now a few years later, I am back in San Francisco becoming reacquainted with Karl the Fog because I found such an opportunity with the Institute at the Golden Gate. The Climate Education program has been doing important work on using the park to communicate climate change and to overcome barriers that limit climate education in the informal setting. As the climate education fellow, I am excited to contribute to this work with the Bay Area Climate Literacy Impact Collaborative (BayCLIC). My project is to collaborate with BayCLIC partners in the planning and facilitation of science and education seminars. The seminars will bring together local researchers and informal educators to highlight local climate science. I feel so empowered and motivated to share my previous learning experiences with BayCLIC and to expand our awareness of climate change in the Bay Area together.
After an exciting year since the launch of our climate collaborative, the Institute is very pleased to announce the creation of BayCLIC.org. This website will be our one stop shop for all things related to the Bay Area Climate Literacy Impact Collaborative (BayCLIC). On the site, we have information on who we are, showcase some of our partners, host a number of climate tools, and offer information on how interested individuals can plug into what BayCLIC is doing. Check out our website to learn more about the three key themes that BayCLIC has identified for advancing climate education and action in the region as well as the tools we’re offering related to each theme.
One key theme is to provide educators with more tools and training opportunities. Acknowledging that there are already many existing toolkits and trainings out there, BayCLIC’s biggest value add will be to point educators towards the highest quality professional development opportunities that are available in addition to condensing the process for getting started. To do this, we’ll be designing and hosting on our website a climate education roadmap, which will provide a brief and digestible summary of the recommended steps an educator needs to take to start communicating on climate change. While we work to create this roadmap the site has handful of our favorite climate education resources for educators to start using.
Another key BayCLIC theme is to go beyond climate literacy and shift individuals towards more climate friendly behaviors. Research shows that climate literacy doesn’t always lead to climate action so we’re hoping to bring audiences from awareness to behavior change through a coordinated climate messaging campaign across BayCLIC organizations. The goal of this pilot campaign will be to reduce carbon dioxide emissions from vehicle use by recommending alternative modes of transportation. We’ll be taking the next few months to plan out this campaign; in the meantime we’ve recommended a handful of leading organizations pushing for alternative transportation that educators can suggest their audiences look into.
Finally, our last initiative is to increase educator access to more local climate science resources, stemming from the commonly cited desire among educators to be able to speak more fluently on climate risks at their sites or regions. As part of this initiative, we are very excited to share a local climate science database featuring science resources like reports, data visualizations, and charts that focus on the San Francisco Bay Area. Educators will be able to filter by climate change aspect—sea level rise, erosion, etc.—by parts of the region, affected species, and more. We will continue to add resources to this database periodically and will be accepting additional suggestions of local climate science resources. If you’d like to submit a resource, please contact us and tell us more about the resource you’re recommending. In addition to the database, we’ll also be putting on science and educator seminars over the next six months that will be focused on spotlighting local climate science work and create more connections within the Bay Area’s science and educator communities. Check back on our events page in the coming months for more information on the seminars.
BayCLIC is looking forward to expanding our audience and we hope that, through this site, more educators are exposed to the opportunities for authentic, science-based, and personal conversations on climate change. For those curious about the challenges educators have in talking about this topic, what role education plays in this important issue, and what it means for the Bay Area, watch this brief 3-minute video that frames why we do this work.
As we approach this Earth Day, it’s important to reflect that, as Rachel Carson one wrote “in nature, nothing exists alone.” Just as ecosystems are connected, environmental issues are connected to issues of social justice, community health, responsible land management, and much more. One of the most cross cutting environmental problems we’re currently facing is climate change, which not only touches the environment but affects the people, places, and animals we care about.
Next week, the Golden Gate National Park Conservancy will be celebrating Earth Day (April 22) with a series of events throughout the week, wrapping up on April 29th. As a part of this celebration, the Institute will be hosting a climate change communications workshop for staff. Scheduled for Thursday, April 27th, this workshop will cover the role that parks can play in addressing climate change, basic climate science concepts, climate communications best practices, and share out some of the exciting progress already happening in our parks. The workshop will also set aside time for participants to think about how they can take back what they’ll learned to their own educational programs.
One of the central takeaways for this workshop— and one of the reasons why collective environmental initiatives like Earth Day are successful—is that encouraging collaborative civic engagement leads to systems level action. The scale of climate change can feel vast and overwhelming and people instinctively want solutions they can take. It’s important to encourage individual level solutions like using less energy or driving less because these messages are impactful, short, and memorable. However, community level actions have greater impact and encourage a shift in social norms. As social animals, we have the power to inspire our peers and community members and encourage new behaviors. We see how the recycling culture swept San Francisco over the past decade; we can and must recreate this in order to have a tangible impact on the climate crisis.
This Earth Day, think about what causes you care about and learn more about how to get involved with a group working on this topic. Support a public-bike sharing initiative, encourage proposals to subsidize renewable energy in your area, get involved in a local food movement. If you’ve thought about it, chances are someone else has too and that there’s already an organization working to advance your chosen cause.
Photo credit: Kirke Wrench, National Park Service
Call me sentimental, but I love the holiday season. I love the lights, the flavors, and the smells. I love that we make time in our busy schedules for friends, for family, for loved ones, and for our community. I also love the sense of perspective it gives me – the opportunity to reflect on what is important in my life and how my decisions reflect those values, both personally and professionally.
I won’t sugar coat it, the past month or two has been a challenging time for many of us. Whatever your political stripes, most people can agree that the rhetoric in 2016 was more divisive than ever, and that we are entering a time of uncertainty and transition. How the things we value may be impacted in the years to come is not yet clear. Now, more than ever, I seek solace and inspiration from those around me, the values that we all share, and the work we are doing to amplify those values.
Over the past year, the Institute team has dug deep into who we are as an organization, the key beliefs and values that motivate our work, and how those show up in what we do every day. One core value that has come through loud and clear is our belief in the role of parks as safe and healing spaces. We believe that parks must be welcoming and be available to all, no matter their background, ethnicity, religion, orientation, age, ability… the list goes on and on.
Parks have so much to give to society – they are places to build community, to engage in open and respectful dialogue, to deeply connect with people who are different from us, and to explore and overcome our common challenges. This belief is core to who we are as an organization.
In this time of change and season of giving, we’d like to share just a few examples of park-based programs that are building community and offering healing, growing spaces. We hope that you find them as inspiring as we do.
Please use the comment box to add your favorite to this short list, we know there are so many inspiring programs out there!
As the Institute continuously champions our beliefs that parks are for everyone, we know that our park partners are working tirelessly to make this belief a reality in the different communities around the Bay and country. Through our work in Healthy Parks Healthy People: Bay Area, we know that parks have been providing warm welcomes to new users for years through multicultural programming and First Saturday programming.
East Bay Regional Park District creates large, intentional walks that bring together many different ethnicities to share wellness, culture, and enjoyment through its Healthy Parks Healthy People Multicultural Wellness Walks. San Francisco Recreation and Parks Department offers gorgeous scenery while leading participants through Tai Chi and Qigong exercises.
With park leaders playing a crucial role in carving out space for meditation, interaction, and reflection, we hope that you follow their lead to ensure that parks continue to be a democratic space for health, both physically and mentally. If you see prejudice or hate happening in parks, or your neighborhood, speak up and protect your neighbors. Parks are for all, forever.
This past year has brought to the fore a number of challenges this country still faces around racial, economic, and social justice. Tied in with all of these is climate justice. Parks provide invaluable ecosystem services like carbon sequestration and are also uniquely threatened by climate change. Through the Institute’s Climate Education program we work with park interpreters and other informal educators to provide them with the necessary tools for them to be the best climate communicators they can be. This includes not only telling the story of how our parklands are threatened by climate change but also how it will affect neighboring communities, particularly groups that are most vulnerable.
There are a number of organizations working at the intersection of environmental challenges, public lands, and social justice, with one of the most prominent being Literacy for Environmental Justice (LEJ). LEJ is based out of Southeast San Francisco and provides local residents opportunities in urban greening, eco-literacy, community stewardship, and workforce development. The Institute looks forward to continuing to celebrate how parks and their partners can not only help heal the environment but also how maintaining these democratic spaces is central to building an inclusive community.
Lake Merritt, at the heart of Oakland, CA, is an obvious setting for a picnic, or a walk. As a proud resident of Oakland, Lake Merritt holds a special place in my heart. This park holds many fun memories for me.
This year, Lake Merritt has also been a site for healing. When Oaklanders were reeling from the loss of friends and artists from the devastating Ghost Ship fire, it was Lake Merritt where we grieved together. After an election filled with dangerous rhetoric, Oaklanders stood up against hatred at #handsaroundlakemerritt, a show of solidarity and appreciation for the diversity of Oakland. These beautiful moments of Oaklanders coming together proved that Lake Merritt is where the best of Oakland can be seen.
Two weeks ago, the National Park Service celebrated its 100 years in action. Here at the Golden Gate National Parks Conservancy we commemorated the occasion with a picnic with our partners and park allies, the National Park Service and the Presidio Trust. In between burgers, cake, and friendly chatter, we had a number of presentations by park leadership representing these three organizations. One of the pervasive themes running through many of their speeches was the topic of climate change. At one point, the audience was asked to think about the founders of the Park Service and what they might have predicted their idea of the parks would look like in a hundred years.
We hear so much about tipping points in the climate conversation and it got me thinking that this centennial is a symbolic tipping point and an opportunity to re-envision many of the roles of parks and public lands on the issue of climate change. In a recent interview Director of the National Park Service, Jonathan Jarvis, stated that “fundamentally, [climate change is] the biggest challenge the National Park Service has ever faced.” Undoubtedly, it is a threat to the cultural natural resources that make American parks special; however, parks have a unique opportunity to serve as living laboratories for addressing this problem. Parks also benefit from dedicated staff who are trained communicators, many of whom are becoming educated on this issue and are using their parks as a venue through which to talk about climate change in a way that provides this issue with a physical, personal context that visitors are interested in. In the Golden Gate National Recreation Area, for example, park staff no doubt emphasize that sea level rise could harm many of our coastal resources from Lands End to Crissy Field.
It’s no secret that acceptance and action on climate change has lagged in the United States. It’s amazing to think that prior to 2009, the National Park Service’s parent agency, the Department of Interior, did not have a formal policy on climate change. However, given this bumpy start, it’s amazing to see how far we’ve come. The National Park Service now has a number of strategic plans to address climate change, offers trainings on climate science and communications, and provides overall support across the service through its Climate Change Response Program. While this commitment to addressing climate change is laudable, many park interpreters face challenges in discussing this issue at their park sites. The reasons range from worry over visitor reaction (particularly negative reaction) to a lack of information on local, place-based climate impacts.
The good news is that many of these challenges are remediable. Communications specialists and social scientists are churning out new research regularly on tips and tricks for communicating on climate change which park staff can take back home to their sites. This includes focusing on clear, concise messages, giving visitors actions that they can take to address this issue, and infusing the conversation with personal stories as opposed to just statistics. Perhaps most importantly, a recent survey showed that most park visitors would like to receive information on climate change at the parks they visit; 91% even stated that they would change their behaviors in the park or refuge they visited to mitigate climate change.
We’ve come such a long way since President Woodrow signed a bill in 1916 mandating that the National Park Service conserve the cultural and natural resources within the parks and ensure that they are both enjoyed by the public and preserved for future generations. Now we are grappling with new, 21st century challenges such as how to make sure park provide welcome environments for the changing racial makeup of the United States as well as how to tackle human-caused climate disruption, which still has many unknown impacts. Luckily, our national parks are making brave efforts to discuss and address these issues head on.
For nearly two years, the Bay Area Climate Literacy Impact Collaborative (Bay-CLIC) has been galvanizing some of the most well-known and well-regarded environmental education institutions in the Bay Area behind the common agenda of improving climate literacy and action in the region. During this time, the group determined its strategic plan, created a sustainable governance structure, and identified priority initiatives that will direct our next one-three years of work, all while establishing consensus across more than 30 organizations! Last Wednesday, we were pleased to be able to launch Bay-CLIC publicly and share out not only what resources and services Bay-CLIC hopes to soon offer—with opportunities for new partners to get engaged—but also put a necessary spotlight on the importance of climate change education.
President & CEO of the Golden Gate National Parks Conservancy, Greg Moore, opened up the meeting by getting right to the core of why everyone was in the room: to elevate climate education. Greg highlighted how the San Francisco Bay Area is particularly vulnerable to climate change and warmed up the crowd by sharing his personal experiences talking to family members about climate change.
Following Greg, Ann Reid, Executive Director of the National Center for Science Education, articulated the need for more professional development opportunities for educators on climate science, detailing their recent report, “Mixed Messages.” The report found that: there is dearth of climate science knowledge among America’s public school teachers, over 30% of educators are giving mixed messages on the causes of climate change, and educators desire to know more.
Milton Chen, Senior Fellow at the George Lucas Educational Foundation, followed Ann’s comments by presenting on the opportunity within environmental education to address these challenges. He enlivened the room with success stories in place-based experimental learning models, touching on the unique niche that non-formal education inhabits by providing complementary learning opportunities outside of the classroom. After their presentations, Milton and Ann took part in a panel discussion that delved deeper into the most pressing issues in climate education, such as how educators might inspire behavior change through their climate education programs, which can oftentimes be new or uncomfortable, and very difficult.
Finally, we dove into presentations from Bay-CLIC members themselves, representing the steering committee and working groups. They provided an overview of Bay-CLIC, our formation, our mission and vision, and went into more detail on the three initiatives that we will be working on in the coming months.
With a turnout of almost 70 individuals—comprised of educators, scientists, government representatives, and other climate communicators—the collective knowledge and dedication in the room was incredibly impressive and heartening. Being fortunate enough to work with a number of inspiring partners, the Institute is keenly aware of the fact that the Bay Area has a strong community of folks dedicated to improving climate education and the sheer turnout for last week’s launch affirmed this. Bay-CLIC’s launch signaled a new and exciting chapter in our work and we’re honored and eager to continue to support it into its next phase.
To learn more about Bay-CLIC, please visit our web page. If you're an informal educator in the Bay Area and would like to get involved in the group, please sign up for our newsletter for updates on the collaborative, including meeting dates.
This week we have a guest blog post from Adam Ratner, Guest Experience Manager at The Marine Mammal Center and member of Bay-CLIC. In honor of Earth Day (April 22) and Environmental Education Week (April 17-23), we asked Adam to speak on the importance of place-based climate education.
The idea behind the Climate Change Education Initiative at The Marine Mammal Center is to bring climate change into the conversation. We utilize the sick and injured marine mammal patients at the hospital as a vehicle to communicate the science of climate change, the effects it is having on animals, ecosystems and people, and what people can do in their own lives and communities to help curb carbon pollution. So often with climate change, the effects communicated today are very abstract and foreign to the everyday member of the public. By highlighting marine mammals suffering direct consequences of changes in their ocean environment (and California's “backyard”), we can bring climate change to the forefront of the conversation and connect the community to the ocean ecosystem. With the ultimate goal of releasing our patients back to the wild, we are able to inspire our guests to take action to help give marine mammals and ourselves a healthy environment to live in.
I have been fortunate over the last 5 years to be heavily involved in many climate change focused projects, and have gained the skills, experience, and confidence to engage people around such a complex topic. Beginning as part of a study circle with the National Network of Ocean and Climate Change Interpretation (NNOCCI), and then being chosen as a Community Climate Change Fellow by the North American Association of Environmental Education (NAAEE), has provided me with a network to learn from and collaborate with. I am thrilled to continue to utilize those networks and contribute as a regional leader for the Central California NNOCCI alumni and a member of the Steering Committee for the Bay Area Climate Literacy Impact Collaborative (Bay-CLIC) as I build our climate change programs at The Marine Mammal Center.
(Adam Ratner in Center making the “Home Alone face” along with the other North American Association of Environmental Education Community Climate Change Fellows)
Through a system of training classes focusing on climate change, we introduce hundreds of adult and youth education volunteers and staff at the Center to the science of climate change; providing them with tools for interpreting the science to audiences of all ages, and techniques to guide guests to identify solution-based actions to reduce their carbon footprint and become better environmental stewards. The “train the trainers” program allows us to capitalize on the great experiences that some of our education staff have had the opportunity to be a part of, and share it with hundreds of passionate volunteers that not only engage our visitors, but our community leaders of their own. We have utilized the knowledge gained from the NNOCCI system where they provided staff and volunteers at zoos and aquariums around the country with climate change science direct from the climate scientists and scientifically-tested communication strategies from social psychologists to guide visitors toward strategies to reduce their fossil fuel use. Bringing together experts from different fields of science, communication, and social psychology allows us to build messages that are powerful and relatable, leading to stewardship in our communities.
Through the project, in addition to the conversations had at the Center, we wanted to have a digital presence and create tools that can be used by the community. One of the most exciting elements of the initiative is the development of a climate change animated short, in collaboration with the California College of the Arts and Bret Parker of Pixar Animation Studios. Utilizing animation, under the direction of Bret Parker, highlights the science of climate change and effects on marine mammals in a way that can be engaging for both kids and adults. The video will be launched in May 2016, along with web content on various aspects of climate change, to help us reach new audiences online and communicate our work at the Center for our guests. Be sure to check out our website in May 2016 to see some of the great work that has come out of the first year of our Climate Change Education Initiative at www.MarineMammalCenter.org.
Dr. Whizzlepuff and her assistant from the new climate change animated short by The Marine Mammal Center and the California College of the Arts
© California College of the Arts
As I am still struggling to remember to end all of my dates with a “6” rather than a “5”, it feels like it is not yet too late to reflect on the past year and ponder what the next year may bring.
2015 saw a lot of change at the Institute. We welcomed three new fulltime staff members and were excited by the opportunity to continue to support the growth and development of our existing staff members. We moved out of our Fort Baker offices and are grateful to our NPS partners who have offered us temporary office space at Fort Mason. Our climate, health, and urban programs continue to grow, evolve, and have a greater and greater impact. We welcomed our second class of Emerging Leaders Fellows and I am confident that we learned as much from their new perspectives as they learned from our team of mentors and friends.
Here is a brief synopsis of some of the Institute’s key programmatic milestones and our hopes for 2016:
Climate: In 2015, the Bay Area Climate Literacy Collaborative, for which the Institute plays the backbone support role, saw its first full year of activity. Over the course of the year, the Collaborative grew to include over 30 different environmental education organizations and worked through a strategic planning process, articulating a clear vision, mission, and priority initiatives. In 2016, we are looking forward to getting our boots of the ground and beginning to develop and implement a range of activities based on identified priorities. We are also excited to partner with the NPS Pacific West Region and NASA to host an “Earth-to-Sky” climate communications training at Golden Gate this coming spring.
Health: The Institute continued to support the development of the HPHP: Bay Area regional collaborative and strengthened the network through a growing partnership with Kaiser Permanente. As the collaborative moves into its fourth year, the Institute is looking forward to building the capacity of the region by creating trainings, toolkits, and further resources for the collaborative members. On the national level, the Institute is working closely with the National Park Service, the National Recreation and Park Association, and Dr. Robert Zarr, the NPS Park Prescriptions Advisor, to strengthen the network of and resources available for Park Rx practitioners. Stay tuned in early 2016 when we will be launching a National Park Rx web portal and a HPHP: Bay Area website!
Urban: Last April, the National Park Service launched its Urban Agenda. This report was the culmination of a long engagement process spearheaded by NPS’s Stewardship Institute, in close partnership with the Institute at the Golden Gate, the NPS Rivers, Trails, and Conservation Assistance Program, the Center for Park Management, and the Quebec Labrador Foundation. As a part of the initiative, the Institute has been actively supporting a team of Urban Fellows who have been charged with activating the Urban Agenda in 10 model cities. In the coming year, the Institute is looking forward to continuing to build on this partnership work. We are particularly excited to leverage our network to dive deeper into the issues of authentic community engagement and to look at how we can support parks in their efforts to increase their relevance for urban communities.
Thanks so much to all of our partners, supporters, and colleagues who made 2015 such a success – we’re looking forward to continuing this exciting work in 2016!
Our new view for 2016 - life on the other side of the bridge. Photos courtesy of Paul Meyers.
Here at the Institute, we are BIG believers in collaboration. As a small but mighty team, we realize that to have the biggest possible impact and to create the change we want to see, we need to seek out, engage, and support other organizations to achieve our collective goals.
As such, a number of our programs focus on supporting collaborative efforts. Healthy Parks Healthy People: Bay Area and the Bay Area Climate Literacy Collaborative are two such projects. In both, the Institute plays the “backbone” role; supporting the collaborative through coordination, holding the vision, and ensuring that the group is functioning effectively in the pursuit of its goals.
Through both of these initiatives, we at the Institute have learned a lot about supporting multi-group collaborations (HPHP: Bay Area has over 40 members while our younger Climate Collaborative has over 20). By keeping an open mind and constantly striving to learn from those around us and our mistakes, we’ve picked up a number of tips and tricks along the way. This week, we thought we’d combine our collective knowledge and share our top pieces of advice for building effective collaboratives.
Kristin: The first step is always the hardest. Stop thinking about it and just do it.
Easier said than done right? Bringing together a group of individuals or organizations for the first time can strike fear in even the most seasoned collaborator. After ten years of community organizing and coalition building I’ve made my fair share of mistakes, stumbled over a few hurdles, and certainly learned some valuable lessons. Some of the biggest, and translatable, lessons I’ve learned for getting an effective collaborative off the ground are:
If you go in knowing the collaborative is a process not a project you’re already ahead of the game. Just don’t let perfect be the enemy of good. Have you had enough metaphors? Great. Get out there and do it and don’t forget to report back on your lessons learned.
Oksana: Manage structure without managing content.
Supporting collaborative initiatives is exciting work but requires unique skills, separate from those of collaborative members. One such skill that I have found to be incredibly helpful is the ability to manage structure without taking over managing the content coming out of the collaborative. For example, I may present on some best practices for drafting mission statements but will follow it with an opportunity for the collaborative members to use these tools to craft their own mission statement. Collaborative members must have the opportunity to share their thoughts, have their questions taken seriously, and make the ultimate decisions on the direction of the work, as they are the driving force behind the collaborative’s success. As the facilitator, I am best able to provide coordination and backbone support—setting the agenda, providing logistical support, keeping meetings on track, and jumping in if meetings are diverging dramatically from the agenda. However, the vision, goals, and activities of the group are decided by its members. Providing space for their input is crucial to creating a successful group where all members feel like they have buy-in.
Donna: Humility is crucial.
Humility is a crucial mindset to have when in a backbone position because it is the main bridge between a theory of change and its practice. As a backbone, it is often the case that you are not a practitioner in your topic of interest; for example, as a backbone to the Healthy Parks Healthy People: Bay Area collaborative, the Institute neither leads park programs nor prescribes time in parks. While being a backbone organization allows you to dive deep into the needs and future goals of your collaborative, this theory of change is colored by your role as a non-practitioner with a different set of agency constraints. When a collaborative’s practitioners implement these goals, they will necessarily adapt them to fit their own agency constraints. Humility and keeping an open mind is important when drafting these goals, but it is especially important considering that implementing these goals may look very different from the theory of change. Understanding the crucial role that humility plays in collaborative efforts ensures that there is flexibility and feedback when charting the course forward.
Catherine: Have patience!
Kristin’s sage advice that collaboration is a process, not a project, is something that has stuck with me since we first started thinking about forming a regional climate literacy collaborative. If I have learned one thing since then, it’s that processes take time! This is especially true when you want to ensure that all of your partners feel ownership of the process and are inspired by the results. In today’s grant-driven, output-oriented world, it can be scary and challenging to dedicate the time that it takes to make sure you have the right people at the table, that they’re all on the same page, and that they all feel connected to you, to each other, and to the work. While walking through the process can seem slow, creating a strong foundation is critical to the overall success and sustainability of the collaborative.
Blog co-written with Donna Leong
At the Institute, we look at health inequity and climate change as imperative social issues, particularly now that mounding research is illustrating how the two are inextricably linked. Specifically, we create and join conversations where taking action includes viewing parks as part of the solution to these issues. Community health inequities and climate change are problems that affect societies on a collective scale. That is to say, the actions of a single individual are not necessarily the root of the cause, but the collective actions of many individuals can be. For example, one group may decide to close a grocery store in an underserved neighborhood or another group may open a coal mine, leading to food deserts and expanded fossil fuel emissions, respectively.
The individual scale on which most people operate creates a powerful psychological barrier to acknowledging the realities of climate change and health inequities. Climate change in particular is still perceived by some as a distant threat that is not directly relevant to existing communities, even despite the fact that a majority of Americans believe global warming is happening. Spurred by the misinformation campaign against the realities of climate change, this mentality of “not here, not now, not me” is quite tempting to adopt. However, illustrating the connection between climate change and health inequities is one powerful tool to make this issue more tangible and resonate with more Americans, without the political polarization which often arises in discussions of climate change as such.
There is robust research illustrating the connection between these two issues, ranging from the severe effects of extreme heat exposure, leading to preventable heat-related injuries and deaths, to increased levels of asthma and other respiratory illnesses as a result of air pollution made worse by climate change. These impacts are already being felt locally, nationally, and globally.
• Between 1999 and 2009, extreme heat exposure caused more than 7,800 deaths in the United States.
• In California, we are facing a first-ever statewide executive order for water reductions in order to combat the current drought likely resulting from climate change.
The infographic below illustrates the vast impacts that a warming climate can have on communities. The effects of climate change on health are far-reaching, effecting people living in rural, woodland areas, where they are more at-risk for wildfires, as well as urban populations that are disproportionately affected by heat-island effect. Particularly vulnerable groups include young children, the elderly, people with chronic medical conditions, and people of low-income.
(Infographic source: United States Centers for Disease Control and Prevention)
While these impacts are pervasive, and perhaps daunting, people ranging from grassroots organizers to President Obama are discussing the connectivity of these issues with renewed vigor and taking action. At the Institute, we believe parks are problem solvers that provide unique solutions to the greatest issues, including the health impacts of climate change. Parks, especially urban parks, offer a number of ways to combat the effects of higher temperatures exacerbated by heat island effect. They temper high temperatures through shading and evapotranspiration, improve wind patterns in cities via park breezes, moderate precipitation events, and trap carbon in addition to other pollutants that adversely affect the ozone. Parks are also incredibly effective classrooms, acting as neutral venues to discuss—and witness—the effects of climate change. Additionally, parks are well-documented for having far-reaching physical, psychological, and mental health benefits.
When confronted daily by the immense challenges facing our environment and our public health, advocates for these issues are sometimes tempted to despair. At the same time, simple and tested policy solutions like parks tend to be overlooked in the political discourse surrounding climate change. As Occam’s razor would have it, though, the simplest answer can often be the right one. As part of a comprehensive program for addressing climate change, parks are the practical and scalable seed of environmental advocacy, ready to be nurtured in every community.
In 2014, the Institute at the Golden Gate published a Bay Area Climate Change Education Needs Assessment to capture the state of climate communication in the region. This report demonstrated that there are many challenges to developing climate change programming—such as a lack of time, staff capacity, locally relevant data, and engaging curriculum—but that there is an immense interest from educators to persevere through these obstacles together. The Needs Assessment, discussed in greater detail in this blog post, further illustrated that 84% of survey respondents are interested in collaborating with their peers to address these challenges.
Hoping to address this need, the Institute at the Golden Gate convened the Bay Area Climate Literacy Collaborative in August 2014. Since its inception, the Climate Literacy Collaborative has brought together over 25 organizations, ranging from federal agencies to local science museums, serving constituencies from all around the Bay Area, all with the commitment to create high-quality, impactful climate programming. While still in its early stages, the Climate Literacy Collaborative has managed to gain steam quickly. Thus far, we have drafted the following vision, mission, and priority project areas:
Vision: Climate literacy and action are universal throughout the Bay Area. Climate science is an integral component of learning in the region. A culture of sustainability has become the social norm and communities are taking an active role in building their own climate resilience.
Mission: To increase climate literacy and action throughout the Bay Area by sharing successes and by building capacity of climate educators and messengers.
We greatly look forward to working with these dedicated educators to advance climate literacy and action in the Bay Area. As we move out of our strategic planning phase, stay tuned for updates on the unique work of the Bay Area Climate Literacy Collaborative.
Sign up for the Bay Area Climate Literacy Collaborative monthly newsletter here!
The issue of climate change presents unique and oftentimes difficult challenges to those of us working to combat it. Given the controversy and scale of climate change, it’s easy to see that effectively teaching about the topic would present its own set of barriers and challenges. But what exactly are those challenges and barriers in our region? And what are the greatest needs facing environmental educators grappling with climate change in the Bay Area?
Over the past six months, the Institute has conducted over 75 interviews with environmental educators representing 44 different organizations within the Bay Area to try and answer these questions. The purpose of these interviews was to paint a picture of the current landscape of climate change education in the region, identify common needs and challenges, and explore opportunities to support informal educators in tackling this topic.
In this effort, we are excited to announce the release of our newest report: Bay Area Climate Change Education Needs Assessment Report.
This report shows that environmental educators in the region are deeply committed to climate education. Seventy-eight percent of assessment participants reported that they are either currently implementing or are in the process of developing some form of climate programming. However it is interesting to note that these programs ranged from entire outreach initiatives based on climate change to one docent-led hike per year or lecture on the topic.
At the same time, environmental educators are facing a number of similar challenges to implementing effective, high-impact climate literacy programs. This assessment found that the primary needs and challenges could be broken into the following categories:
While these challenges may seem daunting, Bay Area educators are also committed to working as a group to address and overcome these barriers. We plan for this report to spark conversation, analysis, and action around how we can work as a community to support each other in addressing this crucial topic. We ask that you read this report with an eye to identifying opportunities and solution, and that you share it with your network of educators, engaging your colleagues in the discussion.
In this, the Institute is helping to lead this charge and playing a support and coordinator role in the formation of a Bay Area Climate Literacy Collaborative. To join or learn more about this collaborative, please contact us or sign up for our mailing list.
Less than two weeks ago, close to 5,000 leaders from around the world came together in Sydney, Australia, for the IUCN World Parks Congress – the once-in-a-decade global forum on protected areas. Together, we tackled challenges such as climate change and illegal poaching, shared successes of healthcare partnerships to improve wellbeing, and heard from the next generation for stories of inspiration and hope. It was an honor to not only attend, but to share the stage with remarkable leaders from Finland, Australia, Singapore, and beyond to discuss how parks around the world are seeking solutions for a better world.
During the opening ceremony, leaders from across the globe took the stage to share what they bring to the table and express their hopes for a healthier, more sustainable future. We reflected on the last Congress that took place in Durban, South Africa a little over ten years ago, where keynote speaker Nelson Mandela pointed out that our youth may be the key to a better future, but that it will take each and every one of us to teach and empower current and future generations to steward the magnificent places that we are privileged to call home. Mandela’s words rang true at this year’s Congress, but I found examples of leadership and empowerment in unlikely places. The inspiration and examples of action that struck me most came not from the keynote speakers or high up government officials, but from community organizers, Indigenous leaders, and youth. Perhaps this is what Mandela wished for all along.
Given the state of our planet I see no reason why we shouldn't be filling every international stage with stories from the “doers" – those that choose to take the information we already know and turn it into action. I found the most inspiration and hope from the one on one conversations struck up while sharing a bench in the shade between sessions. It was in these deeper more personal moments that I felt the most connected to the global community. Sharing the challenges of partnerships with a community leader from Gabon and swapping ideas on how to engage low-mobility park users with friends in Australia – these are the stories I wish to hear, these are the actions that deserve the attention of our leaders, and these are the people that know enough to act and are bold enough to act now.
To read more about the actions and achievements coming out of all corners of the globe, I encourage you to read the Promise of Sydney. This document includes commitments, goals, and achievements that leaders and organizations from around the world will strive to make before we get back together in the next decade. While the details and testimonials are still coming together, what we do know is that our global community promises to INVIGORATE, INSPIRE, and INVEST in every way that we can to create a healthier and more sustainable future for all.
I personally promise to look for inspiration at all levels and more importantly continue to act so that future generations inherit a better planet than the one we have now. In ten years’ time when park and protected area professionals come together again I have hope that those on stage will be Indigenous leaders, youth, community organizers, and the “doers” of the world. If this comes to fruition I believe we will have made Mandela and our global community proud.
Nearly one year ago, the Institute hosted a multidisciplinary conference that explored cutting edge research and best practice around climate change education and communication. Parks: The New Climate Classroom provided a wide-ranging, high-level discussion on how practitioners can engage new audiences and move people to take action on climate change.
Since then, the Institute has been exploring how we can take these lessons and use them to support and elevate place-based, informal climate change education in the Bay Area.
Our first stop on this journey was assessing the current landscape of informal climate change education in the Bay Area. What climate education programs currently exist? What are the challenges? What are the needs? And is there a role for us to support environmental educators in developing and delivering these programs?
To find the answer to these questions, we embarked on a formal needs assessment. From June to September, the Institute interviewed over 70 Bay Area environmental educators from over 40 different organizations. These included park and other government agencies, museums, aquariums, place-based and sustainability-focused education organizations, and more.
While we are still analyzing the results, one outcome was clear: Bay Area environmental educators are passionate about increasing the quantity, quality, and impact of their climate change programs. There is a strong sense of urgency and broad agreement on the importance of addressing this issue. At the same time, many educators are struggling with challenges unique to climate change. How do we discuss climate change in a way that empowers rather than overwhelms our audience? How do we talk about climate change in a way that is age appropriate? How do we inspire our learners to take action and how do we measure those impacts?
To help environmental educators tackle these and other challenges, the Institute is facilitating the formation of a Bay Area collaborative whose ultimate vision is to build climate literacy and action throughout the Bay Area.
While we are in the very early stages of our collaborative formation, the Institute has found the level of interest and passion for this initiative to be inspiring. Over the coming months, we will be working with these environmental education organizations to develop a common agenda, collaborative structure, working groups, and shared outcomes.
It is a very exciting time for this group and we can’t wait to see how it all develops. Watch this space for the results of our needs assessment, due to be completed next month, as well as regular updates on the progress of the Bay Area climate literacy collaborative!
Last November, over 140 professionals representing parks and public lands, education, communication, academia, and advocacy came together to explore ways that we can engage new audiences and move people to take action on climate change at our Parks: The New Climate Classroom conference.
With a broad range of experience in the room, the conversation touched on a variety of best practices, case studies, and current research around designing education programs that empower, rather than overwhelm, audiences. Following the conference we heard from many of the participants that while the breadth and depth of the content was thought provoking and inspiring, at times it was also challenging to see the direct link between such a broad range of concepts and the on the ground work of educators and communicators.
To address this challenge and to make the main concepts from the conference available to all, the Institute is pleased to announce the publication of our latest report Insights for Climate Change Communication & Education. This report captures the main themes, lessons, and resources that emerged from Parks: The New Climate Classroom. We hope that this newest report will be a useful tool for our partners and beyond as they continue to innovate and design effective, impactful climate change communication and education programs.
We would love to hear your thoughts on this report and encourage you to share your experiences in designing and implementing climate change programs. Have you experimented with any of the practices from the conference? Do you have your own strategies that you would recommend? Feel free to share your thoughts below or contact with us via email, Facebook, or Twitter – use #teachclimate to connect!
Additionally a big thank you goes from the Institute team to all who participated in Parks: The New Climate Classroom. In particular, we want to recognize Julia Townsend, who not only shared her own experiences with those of us at the conference but who also joined our team to author this report.
President Obama recently articulated his point of view on climate change in a policy speech at George Washington University. For many people who work on climate change on a daily basis, including the Institute at the Golden Gate, it was a long-awaited and welcome boost. It also got us thinking about our own point of view on climate change as it relates to our core constituency of parks and other protected areas.
According to a recent survey conducted by Yale University’s Project on Climate Change Communications, 70% of Americans believe that climate change should be a priority for Congress and the President. This represents an opening for parks in the national climate change dialogue. There is a desire for action and parks are well-positioned, trusted sources of information that can help the American public understand and feel the scope of the issue and what action is needed by our elected officials, our institutions, and each other.
In our recent report, Climate in the Parks: Innovative Climate Change Education in Parks, we state that “The onset of climate change has become one of the greatest challenges facing parks and protected areas in the 21st century [and] embedded in this challenge there is also opportunity, as parks offer visual, historic, and tangible examples of the impacts of climate change.” The Institute’s point of view aligns with President Obama’s—that climate change is a defining issue for our time, that the science is evolving in depth, but settled in assessment, and that responding is not a political priority, it is a moral obligation.
We also believe that parks are a vital natural and community resource in our collective national response to climate change and that President Obama should reach out to the broad parks community and engage our active participation in helping to educate all of us on the challenges and opportunities of a changing climate. We’re in this together.
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